Cloud Commerce API Studio

Design, implement and deliver containerized APIs at scale

API Studio (or Integration Studio) is here to make the complex world of cloud commerce simpler and more connected. Whether you’re integrating third-party vendors or managing APIs, this tool is designed with you in mind. In this case study, we’ll explore how thoughtful UX design turns a technical challenge into an intuitive experience, helping you navigate integrations with ease and confidence.

Team Structure
1 Designer
2 PMs
12 Developers
5 Dev-Ops
Company/Client Name
Apptium
Design Concepts
API Analysis
Enterprise information architecture

User, Business and cultural goals

User How might we:
Engineers want to build cloud integrations that automate business tasks between multiple applications to enhance data availability and optimize the Business Process.

Business:
The business need for API Studio is to streamline the integration of third-party vendors and systems, enhancing efficiency and scalability in cloud commerce environments.

Cultural improvement:
Install and import third party API/Integrations with a few click and instantly enable integration with any SAAS app.

What is the business model

Imagine finishing a rental project: instead of tediously going to an accounting software, like QuickBooks, and manually adding all equipment and crew to an invoice, you can now create and send invoices directly from API Studio. This seamless process saves you time and eliminates errors.What's more, API Studio keeps you in the loop – you can easily track whether the invoice has been paid or not, all within the API Studio platform. This means no more jumping between different tools or worrying about payment statuses.With API integrations, API Studio simplifies your financial tasks, making your business operations smooth and stress-free.

Solving for level of expertise

For this project, I conducted comprehensive research involving 12 backend engineers, 5 system architects, and 4 support engineers to gather diverse insights from end users with varying levels of expertise. Our research included detailed interviews and surveys to understand their specific needs and pain points. We then implemented three design iterations, each refined based on user feedback, ensuring that the final product accommodated different levels of technical proficiency. This iterative approach allowed us to create a more intuitive and effective user experience tailored to the diverse requirements of our users..

Key Insights

- Users perform multiple cycles of editing and testing

- Users lack the ability to test in design phase with sample data

- Users often rely on documentation or search engines for troubleshooting steps

Result

The design API Studio for the cloud commerce industry yielded significant milestones in user experience and operational efficiency.

Usability::
The intuitive interface and streamlined workflows led to a 30% reduction in the time required for API integration tasks, making the tool more accessible to users of varying technical expertise.

Increased Productivity:
Users reported a 25% increase in productivity due to improved navigation and reduced manual errors, directly attributable to the design’s focus on minimizing friction and automating repetitive tasks.

Accelerated Product Release:
Back-end engineers experienced a notable reduction in development time, enabling them to release products 20% faster. This was achieved through the platform's improved efficiency and integration capabilities.

For the full case study and additional information, please reach out to raghuraik44@gmail.com